{"id":10170,"date":"2025-07-14T12:59:45","date_gmt":"2025-07-14T12:59:45","guid":{"rendered":"https:\/\/verbraucherschutzzentrale.be\/?p=10170"},"modified":"2025-08-19T11:04:08","modified_gmt":"2025-08-19T11:04:08","slug":"goldener-windbeutel-2025-chocolat-au-lait-des-alpes-milka","status":"publish","type":"post","link":"https:\/\/verbraucherschutzzentrale.be\/fr\/goldener-windbeutel-2025-chocolat-au-lait-des-alpes-milka\/","title":{"rendered":"\u201cGoldener Windbeutel 2025\u201d \u2013 Chocolat au lait des Alpes Milka"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"10170\" class=\"elementor elementor-10170 elementor-8017\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dbe9d13 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dbe9d13\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;92f37b6&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;50&quot;,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_bg_x&quot;:&quot;50&quot;,&quot;jet_parallax_layout_bg_y&quot;:&quot;50&quot;,&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-db11612\" data-id=\"db11612\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ac8abe8 elementor-align-left elementor-widget elementor-widget-raven-breadcrumbs\" data-id=\"ac8abe8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"raven-breadcrumbs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"raven-breadcrumbs raven-breadcrumbs-default\"><div class=\"breadcrumb\">\t\t\t\t<div class=\"breadcrumb-item active\" aria-current=\"page\"><span>Home<\/span><\/div>\n\n\t\t\t\t<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-890e458 elementor-widget elementor-widget-text-editor\" data-id=\"890e458\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Chaque ann\u00e9e, l&rsquo;organisation foodwatch d\u00e9cerne un prix \u00e0 une entreprise du secteur alimentaire. Avec le Goldener Windbeutel, foodwatch r\u00e9compense le \u00ab mensonge publicitaire le plus effront\u00e9 de l&rsquo;ann\u00e9e \u00bb et souhaite attirer l&rsquo;attention sur les tromperies l\u00e9gales dans le domaine alimentaire afin d&rsquo;obtenir de meilleures r\u00e8gles d&rsquo;\u00e9tiquetage.<\/strong><\/p><p>Source : <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.foodwatch.org\/de\/startseite\">foodwatch.org<\/a><\/span><\/p><p>Le \u00ab Goldener Windbeutel \u00bb est un prix n\u00e9gatif d\u00e9cern\u00e9 chaque ann\u00e9e depuis 2009 par l&rsquo;organisation de consommateurs foodwatch. Il r\u00e9compense le produit alimentaire qui a fait l&rsquo;objet d&rsquo;une publicit\u00e9 particuli\u00e8rement effront\u00e9e et trompeuse, par exemple de fausses promesses en mati\u00e8re de sant\u00e9, des emballages embellis ou des ingr\u00e9dients cach\u00e9s.<\/p><p>Particularit\u00e9 : c&rsquo;est le public qui d\u00e9cide du produit qui remporte le prix. Les consommateurs peuvent voter en ligne et ainsi participer au choix de l&rsquo;entreprise qui sera tenue responsable.<\/p><p>L&rsquo;objectif de ce prix est d&rsquo;attirer l&rsquo;attention sur les abus dans la publicit\u00e9 alimentaire. En effet, de nombreux produits semblent \u00e0 premi\u00e8re vue sains, naturels ou durables, mais un coup d&rsquo;\u0153il \u00e0 la liste des ingr\u00e9dients ou \u00e0 l&rsquo;origine r\u00e9v\u00e8le souvent une tout autre r\u00e9alit\u00e9. Foodwatch veut mettre en \u00e9vidence ces contradictions et inciter les entreprises \u00e0 communiquer de mani\u00e8re plus honn\u00eate.<\/p><p>Les r\u00e9actions des fabricants sont diverses : certains ignorent les critiques, d&rsquo;autres modifient leur recette ou retirent m\u00eame le produit du march\u00e9. Cela montre que la pression publique peut faire bouger les choses. Le Goldener Windbeutel est donc plus qu&rsquo;un simple prix symbolique\u00a0: c&rsquo;est un outil qui favorise la transparence, l&rsquo;\u00e9quit\u00e9 et la protection des consommateurs dans les rayons des supermarch\u00e9s.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6be3e6d elementor-widget elementor-widget-raven-table-of-contents\" data-id=\"6be3e6d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h2&quot;,&quot;h4&quot;],&quot;marker_view&quot;:&quot;numbers&quot;,&quot;word_wrap&quot;:&quot;yes&quot;,&quot;minimize_box&quot;:&quot;yes&quot;,&quot;expand_icon&quot;:{&quot;value&quot;:&quot;fas fa-chevron-down&quot;,&quot;library&quot;:&quot;fa-solid&quot;},&quot;collapse_icon&quot;:{&quot;value&quot;:&quot;fas fa-chevron-up&quot;,&quot;library&quot;:&quot;fa-solid&quot;},&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;list_indent&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"raven-table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t\t<div class=\"jupiterx-table-of-contents-widget\">\n\t\t\t<div class=\"jupiterx-table-of-contents-header jupiterx-toc-body-maximized\">\n\t\t\t\t\t\t\t\t<h4 class=\"jupiterx-table-of-contents-native-exclude\">\n\t\t\t\t\tTable des mati\u00e8res\t\t\t\t<\/h4>\n\t\t\t<\/div>\n\t\t\t<div class=\"jupiterx-table-of-contents-body jupiterx-table-of-contents-list-ordered\"><\/div>\n\t\t<\/div>\n\t\t<div class=\"jupiterx-table-of-contents-hidden-section\">\n\t\t\t<div class=\"jupiterx-table-of-contents-loader-icon\">\n\t\t\t\t<i class=\"jupiterx-table-of-contents-loader eicon-animation-spin eicon-loading\" aria-hidden=\"true\"><\/i>\t\t\t<\/div>\n\t\t\t<div class=\"jupiterx-table-of-contents-list-icon-wrapper\">\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"jupiterx-table-of-contents-list-icon-expand\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"jupiterx-table-of-contents-expand-icon fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t\t<div class=\"jupiterx-table-of-contents-list-icon-collapse\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"jupiterx-table-of-contents-collapse-icon fas fa-chevron-up\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8643998 elementor-widget elementor-widget-image\" data-id=\"8643998\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/verbraucherschutzzentrale.be\/wp-content\/uploads\/2024\/07\/2025-Windbeutel_Ergebnis-1024x576.jpg\" class=\"attachment-large size-large wp-image-10072\" alt=\"\" srcset=\"https:\/\/verbraucherschutzzentrale.be\/wp-content\/uploads\/2024\/07\/2025-Windbeutel_Ergebnis-1024x576.jpg 1024w, https:\/\/verbraucherschutzzentrale.be\/wp-content\/uploads\/2024\/07\/2025-Windbeutel_Ergebnis-300x169.jpg 300w, https:\/\/verbraucherschutzzentrale.be\/wp-content\/uploads\/2024\/07\/2025-Windbeutel_Ergebnis-768x432.jpg 768w, https:\/\/verbraucherschutzzentrale.be\/wp-content\/uploads\/2024\/07\/2025-Windbeutel_Ergebnis-1536x864.jpg 1536w, https:\/\/verbraucherschutzzentrale.be\/wp-content\/uploads\/2024\/07\/2025-Windbeutel_Ergebnis-2048x1152.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d69b73 elementor-widget elementor-widget-read-more\" data-id=\"6d69b73\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"read-more.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<\/div><\/div><\/div><\/div><\/div><\/section><\/div> <a href=\"https:\/\/verbraucherschutzzentrale.be\/fr\/finfluencer-argent-facile-ou-risque\/#more-11807\" class=\"more-link elementor-more-link\"><span aria-label=\"Poursuivre la lecture Finfluencer : argent facile ou risque ?\">Weiterlesen<\/span><\/a>","protected":false},"excerpt":{"rendered":"<p>Home Chaque ann\u00e9e, l&rsquo;organisation foodwatch d\u00e9cerne un prix \u00e0 une entreprise du secteur alimentaire. Avec le Goldener Windbeutel, foodwatch r\u00e9compense le \u00ab mensonge publicitaire le plus effront\u00e9 de l&rsquo;ann\u00e9e \u00bb et souhaite attirer l&rsquo;attention sur les tromperies l\u00e9gales dans le domaine alimentaire afin d&rsquo;obtenir de meilleures r\u00e8gles d&rsquo;\u00e9tiquetage. Source : foodwatch.org Le \u00ab Goldener Windbeutel [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":6058,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[101,102],"tags":[],"class_list":["post-10170","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gesundheit-ernaehrung","category-umwelt"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/verbraucherschutzzentrale.be\/fr\/wp-json\/wp\/v2\/posts\/10170","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/verbraucherschutzzentrale.be\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/verbraucherschutzzentrale.be\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/verbraucherschutzzentrale.be\/fr\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/verbraucherschutzzentrale.be\/fr\/wp-json\/wp\/v2\/comments?post=10170"}],"version-history":[{"count":5,"href":"https:\/\/verbraucherschutzzentrale.be\/fr\/wp-json\/wp\/v2\/posts\/10170\/revisions"}],"predecessor-version":[{"id":10175,"href":"https:\/\/verbraucherschutzzentrale.be\/fr\/wp-json\/wp\/v2\/posts\/10170\/revisions\/10175"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/verbraucherschutzzentrale.be\/fr\/wp-json\/wp\/v2\/media\/6058"}],"wp:attachment":[{"href":"https:\/\/verbraucherschutzzentrale.be\/fr\/wp-json\/wp\/v2\/media?parent=10170"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/verbraucherschutzzentrale.be\/fr\/wp-json\/wp\/v2\/categories?post=10170"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/verbraucherschutzzentrale.be\/fr\/wp-json\/wp\/v2\/tags?post=10170"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}